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Persuasion is the core
skill in trials, negotiations, motions, briefs, and appeals. However,
there are very few opportunities for busy, experienced trial lawyers
to learn proven advanced persuasion and advocacy skill.
In the high stakes environment of the courtroom, you don't want to
take any chances, and jury consultants and focus groups are expensive
and not appropriate in every case. if you want to be consistently more
persuasive, you need to do more than simply follow your instincts. |
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 Find out how your
jurors, judges, witnesses, and |
| lawyers learn
and recall information |
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Recognize which jurors will dominate deliberations |
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Choose the right
approach to persuade the hostile |
| juror,
judge, or lawyer |
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Acquire techniques of
advanced trial persuasion: |
| the art and
science of obtaining results |
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Past registrants say:
"The best seminar I've ever attended."
"The most pleasant Monday I've spent in a very long time."
"I wish
our transactional attorneys would take this. They go
to a beauty contest and basically say: 'Hire me because I'm
the smartest attorney in town.' They never realize the
client doesn't care who's the smartest attorney in town."
"Superb course, very helpful." |
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Course Materials
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Each
registrant receives "The Power to Persuade"
- a booklet
that describes three thousand years of persuasion
theory and practice. It contains techniques to improve
your results in trials, negotiations, mediations and
more.
- and "Tip of the
Tongue Trial Objections" - a four page color-coded
guide to objections under the Federal Rules of
Evidence. |
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SEE
PROGRAM SCHEDULE
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